Strategic Communications Manager
What do you do at Become?
I oversee our marketing and communications activity, raising awareness of the work we do, the challenges facing the care system and helping care-experienced young people to have their voices heard by our key audiences – all with the aim of making the care system better.
My role sits within the wider Policy, Campaigns and Communications team and I’m lucky to be supported by our Digital Communications Officer and Press and Media Officer. No two days are the same, but my role involves things like reviewing content on our digital channels, writing creative briefs and developing comms plans for our campaigns.
Can you say a bit about your past experience and qualifications?
I started out my career in science communication, hoping to follow in the footsteps of David Attenborough. I was lucky enough to work at the BBC’s Natural History Unit before moving to being a researcher for the CBBC website. Since then, I’ve held a few different comms roles across the public, charity and private sectors but all with a strong purpose at their core. Alongside work, I’ve volunteered as a mentor for a care-experienced young person, provided welfare support to refugees and held a couple of trustee roles.
What do you like about working at Become?
The passion and drive of the whole Become community for what we’re trying to achieve. It’s inspiring to see care-experienced young people using their voices to make the care system better not just for themselves, but for children in the future.
I also love our ‘Together Days’ when the whole team comes into the office, especially the lunches as we have a street food market next to our building where you can get great falafel!
What drives you?
Optimism and a belief that things can be better, and trying to make the best of my spins around the Sun.
What do you enjoy doing when you are not working?
I’m a local councillor, so that takes up a fair amount of time supporting residents, attending meeting to scrutinise the Council’s work and campaigning. I also love spending time with family and friends, getting outdoors and taking a good book to a cafe.